Course Description:

This comprehensive course Setting Up a Successful Personal Training Business equips you with the essential knowledge and skills to launch and manage a successful personal training business. Through ten engaging modules, you will gain a thorough understanding of the personal training industry, develop a solid business plan, and learn effective strategies for marketing, client acquisition, and financial management.

What You'll Learn:

Industry Landscape: Gain insights into the personal training industry, uncover opportunities, and explore the benefits of running your own business.


Business Planning: Learn to set goals, create a comprehensive business plan, define your target market, and conduct competitive analysis for success.


Branding & Marketing: Build a strong brand, craft data-driven marketing strategies, and leverage online and offline channels to attract clients.


Client Management: Attract ideal clients, design personalised training programs, and foster long-term relationships through exceptional service.


Financial Savvy: Price services competitively, manage finances, track income/expenses, and navigate tax complexities.


Legal & Insurance: Understand legal requirements, choose the right business structure, manage liabilities, and secure essential insurance coverage.


Professional Development: Commit to lifelong learning, stay updated on industry trends, and invest in your personal and professional growth.


Operational Efficiency: Streamline administrative tasks, manage appointments, track client progress, and automate routine processes.


Scaling & Expansion: Explore growth strategies, consider hiring staff, develop additional revenue streams, and plan for business expansion.


Course Review & Planning: Solidify key concepts, assess progress, set future goals, and reflect on your entrepreneurial journey.

By the end of this course, you'll have the knowledge, tools, and confidence to launch and operate a successful personal training business.

The course has been written by Panayiotis Tsekouras, gym owner and director. Endorsed by Active IQ.

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